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China to Be Biggest Luxury Goods Market (4th September, 2011)

China will soon be the biggest market in the world for luxury goods. Chinese people are becoming richer and richer. They are using their new wealth to buy luxury goods, such as clothes, bags, jewellery and expensive cars. The World Luxury Association says China will overtake Japan in 2012. Many top brands are opening stores in China’s major cities. Chinese people are also spending a lot when they go overseas on holiday and on business.

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The French brand Louis Vuitton is focusing on China. It hopes to increase its sales in the country. It now has 36 stores in 29 Chinese cities. Other luxury brands, like Cartier, are moving into smaller towns and cities. They recently opened a store in Yiwu, in Zhejiang province. The jeweller’s Tiffany & Co said it would open four more stores in China very soon. Many world cities welcome Chinese tourists. Spending by Chinese in the UK jumped by 82% last year.

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PHRASE MATCH

Match the following phrases from the article.

Paragraph 1

1.

the biggest market

a.

business

2

Chinese people are

b.

overseas

3.

China will overtake

c.

becoming richer

4.

spending a

d.

Japan in 2012

5.

they go

e.

in the world

6.

on holiday and on

f.

lot

 

Paragraph 2

1.

focusing on

a.

towns

2

It hopes to

b.

Chinese tourists

3.

moving into smaller

c.

increase its sales

4.

They recently opened a

d.

China

5.

cities welcome

e.

by 82%

6.

jumped

f.

store in Yiwu


LISTENING GAP FILL

China will soon be the biggest market ___________________ luxury goods. Chinese ___________________ richer and richer. They are using ___________________ buy luxury goods, such as clothes, bags, jewellery and expensive cars. The World Luxury Association says China ___________________ in 2012. Many top ___________________ stores in China’s major cities. Chinese people are also spending a lot when they ___________________ holiday and on business.

The French brand Louis Vuitton ___________________ China. It hopes to ___________________ in the country. It now has 36 stores in 29 Chinese cities. Other luxury brands, like Cartier, are ___________________ towns and cities. ___________________ a store in Yiwu, in Zhejiang province. The jeweller’s Tiffany & Co ___________________ four more stores in China very soon. Many world cities welcome Chinese tourists. Spending by Chinese in the UK ___________________ last year.


MULTIPLE CHOICE

China will soon be the biggest market in the world (1) ____ luxury goods. Chinese people are becoming richer and (2) ____. They are using their new wealth to buy luxury goods, (3) ____ as clothes, bags, jewellery and expensive cars. The World Luxury Association says China will (4) ____ Japan in 2012. Many top brands are (5) ____ stores in China’s major cities. Chinese people are also spending a lot when they go overseas on holiday and (6) ____ business.

The French brand Louis Vuitton is focusing on China. It hopes (7) ____ increase its (8) ____ in the country. It now has 36 stores in 29 Chinese cities. Other luxury brands, (9) ____ Cartier, are moving into smaller towns and cities. They (10) ____ opened a store in Yiwu, in Zhejiang province. The jeweller’s Tiffany & Co said it would open four more stores in China         (11) ____ soon. Many world cities welcome Chinese tourists. Spending by Chinese in the UK (12) ____ by 82% last year.

Put the correct words from this table into the article.

1.

(a)

from

(b)

for

(c)

of

2.

(a)

richer

(b)

rich

(c)

richly

3.

(a)

so

(b)

such

(c)

same

4.

(a)

overtake

(b)

overtook

(c)

overtaking

5.

(a)

opening

(b)

opened

(c)

opens

6.

(a)

at

(b)

by

(c)

on

7.

(a)

to

(b)

and

(c)

then

8.

(a)

bargains

(b)

discounts

(c)

sales

9.

(a)

likely

(b)

like

(c)

likelihood

10.

(a)

recent

(b)

recently

(c)

recount

11.

(a)

all

(b)

many

(c)

very

12

(a)

hopped

(b)

skipped

(c)

jumped


SPELLING

Spell the jumbled words (from the text) correctly.

Paragraph 1

1.

nmoebcig richer and richer

2.

exsinepve cars

3.

China will ekovrtea Japan

4.

Many top arsbnd

5.

go eseosrav

6.

on isbusnse

 

Paragraph 2

7.

onfucisg on China

8.

aiernsec its sales

9.

ominvg into smaller towns

10.

rlncytee opened a store

11.

lwoemce Chinese tourists

12.

jedupm by 82%


PUT THE TEXT BACK TOGETHER

Number these lines in the correct order.

(    )

buy luxury goods, such as clothes, bags, jewellery and expensive cars. The World Luxury Association

(    )

says China will overtake Japan in 2012. Many top brands are opening

(    )

store in Yiwu, in Zhejiang province. The jeweller’s Tiffany & Co said it would

1  )

China will soon be the biggest market in the world for luxury goods. Chinese people

(    )

are becoming richer and richer. They are using their new wealth to

(    )

The French brand Louis Vuitton is focusing on China. It hopes

(    )

lot when they go overseas on holiday and on business.

(    )

Chinese tourists. Spending by Chinese in the UK jumped by 82% last year.

(    )

open four more stores in China very soon. Many world cities welcome

(    )

like Cartier, are moving into smaller towns and cities. They recently opened a

(    )

to increase its sales in the country. It now has 36 stores in 29 Chinese cities. Other luxury brands,

(    )

stores in China’s major cities. Chinese people are also spending a


WORD JUMBLE

With a partner, put the words back into the correct order.

1.

be     soon     will     China     market     biggest     the.    

2.

and     richer     becoming     are     people     Chinese     richer.    

3.

cities     Opening     in     major     stores     China’s.    

4.

also     are     people     Chinese     lot     a     spending.    

5.

holiday     They     and     go     on     overseas     business     on.    

6.

sales     country     hopes     its     the     It     increase     in     to.    

7.

stores     Chinese     It     36     29     has     in     cities     now.    

8.

Yiwu     in     store     a     opened     recently     They.    

9.

world     welcome     tourists     Many     cities     Chinese.    

10.

by     the     by     Spending     in     jumped     82%.     Chinese     UK


DISCUSSION (Write your own questions)

STUDENT A’s QUESTIONS (Do not show these to student B)

1.

________________________________________________________

2.

________________________________________________________

3.

________________________________________________________

4.

________________________________________________________

5.

________________________________________________________

6.

________________________________________________________

------------------------------------------------------------------------------

STUDENT B’s QUESTIONS (Do not show these to student A)

1.

________________________________________________________

2.

________________________________________________________

3.

________________________________________________________

4.

________________________________________________________

5.

________________________________________________________

6.

________________________________________________________


WRITING

Write about luxury goods for 10 minutes. Show your partner your paper. Correct each other’s work.

______________________________________________________________________________

______________________________________________________________________________

______________________________________________________________________________

______________________________________________________________________________

______________________________________________________________________________

______________________________________________________________________________

______________________________________________________________________________

______________________________________________________________________________

______________________________________________________________________________

______________________________________________________________________________

______________________________________________________________________________

______________________________________________________________________________

______________________________________________________________________________

______________________________________________________________________________

______________________________________________________________________________

______________________________________________________________________________


HOMEWORK

1. VOCABULARY EXTENSION: Choose several of the words from the text. Use a dictionary or Google’s search field (or another search engine) to build up more associations / collocations of each word.

2. CHINA: Search the Internet and find more information about China. Talk about what you discover with your partner(s) in the next lesson.

3. MAGAZINE ARTICLE: Write a magazine article about luxury goods. Include imaginary interviews with people who love them. Read what you wrote to your classmates in the next lesson. Give each other feedback on your articles.

4. WHAT HAPPENED NEXT? Write a newspaper article about the next stage in this news story. Read what you wrote to your classmates in the next lesson. Give each other feedback on your articles.

5. LETTER: Write a letter to the boss of a luxury goods shop. Ask him/her three questions about luxury goods. Give him/her three of your opinions on luxury goods. Read what you wrote to your classmates in the next lesson. Your partner will answer the questions you asked.

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